"By Design I mean Order in human feeling and thought and in the many and varied activities by which that feeling or that thought is expressed. By Order I mean, particularly, three things — Harmony, Balance, and Rhythm. These are the principal modes in which Order is revealed in Nature and, through Design, in Works of Art."
— On “Pure Design” and what beauty really means – revisiting a timeless seminal text of American design theory, originally published in 1907. (via explore-blog)
(Source: , via explore-blog)